Agro Firm begins certification for agro products

Nigerian products targeting local and international markets can now receive certification from a globally recognized vegan and vegetarian label known as V-Label.

The company recently announced its partnership with Proveg Nigeria, saying that collaboration aims to promote plants and vegan products in Nigeria and through sub -Saharan Africa.

“We are delighted to join V-Label, a global-respected certification that aligns our values ​​and objectives,” said Hakeem Jimo, National Director of Proveg Nigeria.

“Our mission is twofold: helping Nigerian export companies – both large and small – more competitive on foreign markets where vegan and vegetarian labeling is standard and inspired by healthier and more durable choices among Nigerian consumers,” he explained.

Read also: Umunneochi to benefit from agro-industrial industrial transformation facilities in Abia

With the evolution of eating habits in Nigeria, more consumers turn to diets based on healthy plants, sustainability and ethical reasons. The growing demand for vegan and vegetarian products has created an opportunity for companies to establish credibility and transparency on the market.

The export market for plant -based products is expanding, the African diaspora with an important opportunity. The African-American community, for example, is among vegan demographics with the fastest growth worldwide.

Martin Ranninger, co -director of the company, stressed the importance of this partnership.

“We are delighted to welcome Proveg Nigeria to our global network. Their expertise on the local market and commitment to plea in plants make it an ideal partner in the expansion of the V-Label imprint in Africa. Together, we aim to provide consumers with transparent and trustworthy choices, “he said.

At the national level, the Nigerian alternative protein market should grow at an annual rate of more than 10.2% between 2024 and 2031, highlighting its enormous potential.

A 2023 study revealed that 4% of Nigerians identify as vegans, 17% as vegetarians and 32% as a flexitarian increase – notable compared to previous years.

In addition, 35% of consumers across Africa and the Middle East are looking for vegan labels on the packaging of products, highlighting the relevance of the introduction of V-Label to Nigeria.

Also read: Nigeria to benefit from $ 4.4 billion in agro -industrial investment – AFDB

Proveg Nigeria played a decisive role in promoting the plant -based movement in the country. Thanks to initiatives such as business health campaigns, the training of chiefs of plant -based chefs and fast food rankings, the organization continues to raise awareness and adopt vegan options in the Evolutionary Food Landscape of Nigeria.