Essential™ Organic Bake-at-Home Bread Launches Nationwide

Essential™ (Photo: Business Wire)

Essential™ (Photo: Business Wire)

The Artisan Bread Maker makes serving warm, freshly baked bread at home any time easier than ever

NEW YORK, July 9, 2024–(BUSINESS WIRE)–Essential™, a new USDA Certified Organic, home-baked artisan bread that restores the time-honored method of breadmaking with a 140-year-old sourdough starter, is now available nationwide. Made with minimal, wholesome ingredients, Essential artisan breads have a crisp, chewy, golden crust and a light, full-bodied, fragrant crumb. All recipes deliver authentic, unmatched taste thanks to the brand’s signature sourdough starter that dates back to the Klondike Gold Rush.

Revolutionizing the bakery aisle, Essential is a symbol of food craftsmanship combined with modern convenience. Their artisan bread is rooted in tradition and offers a unique, fresh experience, straight from the bakery, every time. Essential is made without any chemicals or preservatives and features a special Fresh Seal™ packaging that locks in the bread’s flavor and freshness for months (instead of days)—so it’s ready whenever you’re ready. Simply bake the pre-baked loaves for 12-15 minutes and enjoy the luxury of having warm, freshly baked artisan bread at your fingertips.

“Bread making is an ancient art that has begun to fade away over time,” said Kevin Brouillette, President of Essential. “Essential allows everyone to embark on a journey through time and taste, where the quality of ingredients and the craftsmanship of making incredible fresh bread are easily accessible to any home cook. We are excited to help bring back artisan bread in a new way that consumers have never experienced before.”

Essential offers a wide range of breads to bake at home, including French bread, half French bread, garlic bread, Italian bread, Parmesan bread, rosemary bread and sourdough bread. The brand’s sourdough, garlic and Parmesan varieties are now available at Whole Foods Markets nationwide for a suggested retail price of $6.99 per loaf. The full range is also available for home delivery via essentialfoodco.com. For more information, please visit essentialfoodco.com.

ABOUT ESSENTIAL™

Essential™ is a line of USDA Certified Organic, home-baked artisan breads that restore the old-fashioned way of making bread. Made with minimal, wholesome ingredients, including a 140-year-old sourdough that dates back to the Klondike Gold Rush, Essential Artisan Breads have a crisp, chewy, golden crust and a light, full-bodied, fragrant crumb. With a mission to bring the lost art of artisan breadmaking back to the bakery aisle, all Essential breads deliver authentic, unmatched taste with the brand’s signature sourdough and special Fresh Seal™ packaging that locks in flavor and freshness without any chemicals or preservatives. Essential Artisan Bake-at-Home Breads are available in French Loaf, Half French Loaf, Garlic, Italian, Parmesan, Rosemary and Sourdough. Breads can be purchased at Whole Foods Market or essentialfoodco.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240709661951/en/

Contacts

Rachel Kay Public Relations,
A FINN Partners company
Megan Michael
megan.michael@finnpartners.com
949-244-8692

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