The CEO says that the opening of the Big Boy chain in the old Frisch will be `a little different ”

Cincinnati – Frisch Big Boy fans rebellious in 2013 when the iconic Cincinnati restaurant chain went from coke to Pepsi. Then, they applauded in 2015, when its new owner canceled his Pepsi contract to return to Coke.

Now, a new chain of Big Boy restaurants is entering the Cincinnati market. And it could do the same.

“All our drinks have a delicious taste on crushed ice, but at the moment, we serve Pepsi products,” said Tamer AFR, CEO of the Big Boy restaurant group based in Michigan. “We are a proud partner of Pepsi.”

But does that mean it might change?

“Contracts arise from time to time and people assess what is best for the company and what makes sense,” he said.

Hear more from AFR in the video below:

The CEO says that the opening of Big Boy Chain in the locations of the old Frisch will be `a little different ” ‘

Dolly’s Burgers and Shakes opened its second cincinnati restaurant Tuesday in an old Frisch location at 7706 Beechont Ave.

The company uses the name of Big Boy’s girlfriend because a federal judge made a temporary ban on Friday blocking its use of the big boy’s name in the territory of Frisch franchise.

AFR said that his business was planning to open more than 50 locations this year in restaurants closed by Frisch expulsions. Its owner, NNN Reit LP, concluded an agreement with the Michigan chain to recover some of his losses after Frisch ceased to pay the rent last year.

“For us, this is job creation,” said AFR. “For me, the real story concerns all these employees who have been there for 30, 40 years, serving customers and being happy to come back and have a job.”

Frisch’s supported in court documents that the two restaurant concepts are “similar” and violate its intellectual property rights to use the Big Boy brand in Ohio, Indiana and Kentucky.

Dolly’s customer Brandon Welsh can guarantee his similarity.

“I really didn’t pay attention, to be honest with you. I stopped here thinking it was a Frisch because nothing has really changed,” said Welsh.

The Hamilton resident stopped at the site of the canton of Anderson during a family visit. He ordered a super large boy with a tartare sauce on the side and liked the result.

Although he prefers Coke, he was going to order Pepsi instead.

AFR said that he had received more questions about the tartare sauce than Coke during his two -day visit to Cincinnati. In a press release, AFR said that the chain sauces and ice cream are made in their commissioner with local restaurants cooking menu – “Rest assured – unlike what you may have heard, we know that the white sauce is the right sauce for our signature hamburgers in Cincinnati.”

And AFR said that it expects the company to be able to coexist with Frisch, whether it goes to coke or not.

“We are not trying to be Frisch. Our menu will be a little different,” he said. “So far, everyone has been quite happy with the quality of food.”